Chapter 1

Why should we tell ethical stories?

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You take away my voice and soul when you misrepresent me.”

Chilande Kuloba-Warria, Founder & Managing Director of Warande Advisory Centre

In this chapter Kuloba-Warria draws from her memories and experience growing up in a culture steeped in traditional storytelling to reflect on the way colonialism has shaped communications in the social impact space, and propose a different way forward.

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Production and Partners.



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Conrad N. Hilton Foundation

Sponsored by the Conrad N. Hilton Foundation

This guide was made possible through a grant from the Conrad N. Hilton Foundation. The Hilton Foundation is a family foundation established in 1944 by the man who started Hilton Hotels. The Foundation provides funds to organizations working to improve the lives of individuals living in poverty and experiencing disadvantage throughout the world.